Dedeman
e-Commerce Retail MySQL jQuery Javascript AWS .NET Java C# Node.js MondoDB Phyton GraphQL Objective-C
25-10-2023
The e-Commerce platform for DEDEMAN is based on the most flexible and powerful open source e-Commerce Application, Adobe Commerce.
About Dedeman
Dedeman is a hypermarket chain with 100% Romanian capital offering home improvement and do-it-yourself goods. It is based in Bacău and operates 59 stores in the country. Dedeman was created in 1992, by two brothers Adrian and Dragoș Pavăl.
We’ve been Dedeman’s trusted digital partner since 2013, helping Romania’s biggest DIY retailer achieve their digital goals.
Summary
Brief results of the collaboration:
- Re-architected the platform for faster expansion and easier integration of new features, including a self-scaling infrastructure to handle massive traffic spikes (from hundreds to over 30.000 concurrent users)
- Developed and implemented a proprietary search engine for improved product discovery.
- We’re undertaking continuous platform improvements through the latest technologies and design trends as well as leveraging advanced data analytics for deeper customer insights and informed decision making.
- Long term digital partner of Romania’s biggest DIY retailer
- Improved user experience, reduced costs and built a scalable platform
- Self-scaling infrastructure and data-driven decision making
Technology stack
Platform
Adobe Commerce, Sap Customer Data Cloud
Programming languages
PHP, Javascript
Framework and tools
PHP, Zend, Composer, jQuery, Knockout.js, Symphony
Database
MySQL
